Apport for Brands is a product that supports you in every part of the photo production process, from the very first planning to final approval of photos. It handles the complexity of photo production at scale by helping everyone involved to collaborate.
As a stylist, you will have a clear overview of your assignments in Apport for Brands. The tailor-made iPad app allows you to create looks and take photos of them wherever you are, which will make your work less constrained. It has never been easier to connect the physical world to the digital. With our product, you can be sure the items you are using for matching are the right ones, and the same goes for when you are in the studio. It is also easy to give retouch instructions and approve the result.
Apport for Brands puts the visual aspect in focus. Since you can complete your work in the app it will add flexibility and will allow you to spend your time on what's really important.
Below you find a summary of how Apport for Brands makes life easier in the different parts of the process.
- Helps you manage the objects you are to photograph.
- Connects the items to all your systems using barcodes.
- Scans barcodes along the process.
- Keeps track of the items and alerts if something deviates from plan.
- Connects the items to metadata.
- Minimizes costly human error.
- Helps the stylist to create looks.
- Delivers assignments to the stylist.
- Work unconstrained with tailor made iPad App.
- Adapted to a visual focus.
- The stylist completes the work in the app.
- Structure the production chain and follow it in real time.
- Assign tasks and deadlines, internally and for suppliers.
- Get alerts when something deviates from plan.
- Handle parallel productions and interdependencies.
- Makes photo production at scale easy.
- Helps organize all preparations.
- Provides check lists.
- Clarifies what to prepare and when, for example items to photograph and studio rigging.
- Saves expensive studio time.
- Makes the photo shoot more efficient.
- Removes uncertainties.
- Automated upload of photos.
- Photos instantly connected to correct metadata, reducing errors and manual work.
- Everyone can spend their time on what adds value.
- Makes selection easier.
- Supports a drill down process using ratings, groupings and detailed comparisons.
- Rich metadata allows grouping based on attributes such as model, item, page number etc.
- Effortless delivery to retouch handled by the system.
- All photos remain available.
- Makes retouch quicker.
- Simplifies work allocation and progress tracking.
- One click access to relevant instructions, references and files.
- Effective customer communication.
- Strong support for automation.
- Increased first time approval rate.
- Smooth quality control with brief and references available.
- Enables fast corrections when needed.
- Automatic delivery of photos and metadata.
Apport for Brands gives you the photos you want, with the speed and efficiency you need.
Apport for Brands consists of a base product and a number of extensions in order to provide a perfect fit for each customer. It allows you to work with suppliers for all or individual parts of a production, while still retaining control and ownership of assets and data. You can find more information about the extensions here;
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